Welcome to the atb.virtual.2020

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What to expect

atb.virtual.2020 is a global tourism event that connects the Austrian tourism industry with travel professionals worldwide.

sales.marketplace


Network with national and international trade visitors and use online meetings for successful sales pitches. A matchmaking tool helps you finding the ideal discussion partners.

experience.austria


Use the opportunity to experiece Austria with virtual tours, 360-degree videos as well as image videos.

experience.austria is free of charge and open for everyone!

feel.austria


This section offers an interactive participation in the trade fair. Get to know Austria’s tourism industry and experience Austria`s finest: from culinary and cultural highlights to adrenaline-filled mountain experiences – virtually, with a local touch. In our panel discussion #austriacares, experts provide an insight into the upcoming winter season.

Event Program – Live on October 21, 2020

08:40 – 09:00 CESTWelcome SessionLivestream
Welcome to the first ever virtual edition of the atb! So, what can you expect from today? Our hosts Elisabeth Köstinger (Federal Minister for Agriculture, Regions and Tourism) and Petra Stolba (Managing Director of the Austrian National Tourist Office) take this time to present an overview.
09:00 – 09:20 CESTEnjoy glacier skiing in TirolLivestream
Winter sports in October? Is that possible? Yes, it is! In this ski session, we head up the mountain and out onto the snow of the Pitztal Glacier. See you there?
10:00 – 17:00 CESTTour d’Autriche: Live and Sustainable Across the CountryLivestream
An environmentally-friendly tour of Austria in an e-car? Sounds great! But where will the journey take you? That’s for you to decide.

10:00 | Tour d´Autriche – The Experiment, Christian Clerici on digital Innovation in Tourism with Paul Blaguss, Donauturm
11:00 | Future of Travel, Wolf Lotter – bestselling author Dopplerhütte
12:00 | Time Machine – Zwentendorf, From „no nuclear” power to green energy
13:00 | Wachau – A World Heritage in Transition – Austria Guide Barbara Linke
14:30 | Digital Transformation in the MICE Business, Reinhard Lanner, ANTO
15:00 | Conference Wellness and Hospitality of the Future, Mustafa Özdemir, Loisium
15:45 | Stunning Secret Places in Austria: Ottensteiner Stausee, Margit Macher
17:00 | Green Tech Enterprise as a Tourist Attraction, Frank Dumeier, WEB

10:40 – 11:00 CESTBelvedere, Vienna: A Painting AwakensLivestream
The Kiss: it’s the masterpiece by Gustav Klimt, Austria’s most famous painter. You are cordially invited to accompany us on a virtual journey to Vienna for an immersive experience, as Maxi Blaha’s artistic performance transports the viewer to the Belvedere Palace to appreciate the iconic artwork in new ways.

 

11:00 – 12:40 CESTPanel Discussion I #austriacares – Austria as a responsible holiday destinationLivestream
Which safety measures have been implemented in the Austrian hotel, leisure and event industry as well as gastronomy? Which challenges are we facing regarding the upcoming winter season? TOP industry representatives will report about this issue in our panel discussion.
12:40 – 13:00 CESTCulinary Delights in Styria #1: CookingLivestream
Hungry? We’re taking you on a culinary journey through the landscapes of Styria. Get to know the local delicacies and watch over our chef’s shoulder as he conjures up a classic Austrian dish. Cooking along at home is encouraged!
13:00 – 14:20 CESTQuestion Corner I Winter holidays in Austria 2020/21Livestream
Which safety measures must be considered for the upcoming Winter season? What will the next winter holidays look like and what offers will be available in the winter season 2020/21? Experts will answer these and similar questions in our Question Corner!
14:20 – 14:40 CESTJoin in with Yoga on Lake WörtherseeLivestream
Time for a short break? There’s no place quite like Lake Wörthersee for recharging energy levels ahead of the afternoon’s activities. Grab your yoga mat and virtually join our relaxation session in beautiful Carinthia.
15:00 – 15:20 CESTCulinary Delights in Styria #2: CookingLivestream
The delectable journey continues as our chef reveals the secrets of Austria’s desserts. If you’re in the mood for something sweet, join our chef virtually in beautiful Styria to discover what else this region has in store.
16:00 – 16:20 CESTGlittering Crystal Worlds in TirolLivestream
Accompany us on a walk through the sparkling realm of the Swarovski Crystal Worlds, taking a peek behind the scenes.
16:40 – 17:00 CESTAn Adrenaline-filled Bike Ride in Saalfelden-LeogangLivestream
The exceptionally talented young mountain bike rider Vali Höll shows you round her local mountain before heading down the World Cup track. Action and adrenaline guaranteed!
17:40 – 18:00 CESTA Sublime Concert Experience with the Schönbrunn Palace OrchestraLivestream
From the Schönbrunn Orangery in Vienna to your home: in this audible treat, the orchestra plays from its repertoire, accompanied by a light show and images from the palace’s magnificent halls.
18:00 – 18:20 CESTClosing SessionLivestream
Florian Größwang, Head of Partner Management at the Austrian National Tourist Office, thanks participants for joining today’s virtual event, and gives an overview of what’s yet to come.
08:40 – 09:00 CESTWelcome SessionLivestream
Welcome to the first ever virtual edition of the atb! So, what can you expect from today? Our hosts Elisabeth Köstinger (Federal Minister for Agriculture, Regions and Tourism) and Petra Stolba (Managing Director of the Austrian National Tourist Office) take this time to present an overview.
09:00 – 09:20 CESTEnjoy glacier skiing in TirolLivestream
Winter sports in October? Is that possible? Yes, it is! In this ski session, we head up the mountain and out onto the snow of the Pitztal Glacier. See you there?
10:00 – 17:00 CESTTour d’Autriche: Live and Sustainable Across the CountryLivestream
An environmentally-friendly tour of Austria in an e-car? Sounds great! But where will the journey take you? That’s for you to decide.

10:00 | Tour d´Autriche – The Experiment, Christian Clerici on digital Innovation in Tourism with Paul Blaguss, Donauturm
11:00 | Future of Travel, Wolf Lotter – bestselling author Dopplerhütte
12:00 | Time Machine – Zwentendorf, From „no nuclear” power to green energy
13:00 | Wachau – A World Heritage in Transition – Austria Guide Barbara Linke
14:30 | Digital Transformation in the MICE Business, Reinhard Lanner, ANTO
15:00 | Conference Wellness and Hospitality of the Future, Mustafa Özdemir, Loisium
15:45 | Stunning Secret Places in Austria: Ottensteiner Stausee, Margit Macher
17:00 | Green Tech Enterprise as a Tourist Attraction, Frank Dumeier, WEB

10:40 – 11:00 CESTBelvedere, Vienna: A Painting AwakensLivestream
The Kiss: it’s the masterpiece by Gustav Klimt, Austria’s most famous painter. You are cordially invited to accompany us on a virtual journey to Vienna for an immersive experience, as Maxi Blaha’s artistic performance transports the viewer to the Belvedere Palace to appreciate the iconic artwork in new ways.
11:00 – 12:40 CESTPanel Discussion I #austriacares – Austria as a responsible holiday destinationLivestream
Which safety measures have been implemented in the Austrian hotel, leisure and event industry as well as gastronomy? Which challenges are we facing regarding the upcoming winter season? TOP industry representatives will report about this issue in our panel discussion.
12:40 – 13:00 CESTCulinary Delights in Styria #1: CookingLivestream
Hungry? We’re taking you on a culinary journey through the landscapes of Styria. Get to know the local delicacies and watch over our chef’s shoulder as he conjures up a classic Austrian dish. Cooking along at home is encouraged!
13:00 – 14:20 CESTQuestion Corner I Winter holidays in Austria 2020/21Livestream
Which safety measures must be considered for the upcoming Winter season? What will the next winter holidays look like and what offers will be available in the winter season 2020/21? Experts will answer these and similar questions in our Question Corner!
14:20 – 14:40 CESTJoin in with Yoga on Lake WörtherseeLivestream
Time for a short break? There’s no place quite like Lake Wörthersee for recharging energy levels ahead of the afternoon’s activities. Grab your yoga mat and virtually join our relaxation session in beautiful Carinthia.
15:00 – 15:20 CESTCulinary Delights in Styria #2: CookingLivestream
The delectable journey continues as our chef reveals the secrets of Austria’s desserts. If you’re in the mood for something sweet, join our chef virtually in beautiful Styria to discover what else this region has in store.
16:00 – 16:20 CESTGlittering Crystal Worlds in TirolLivestream
Accompany us on a walk through the sparkling realm of the Swarovski Crystal Worlds, taking a peek behind the scenes.
16:40 – 17:00 CESTAn Adrenaline-filled Bike Ride in Saalfelden-LeogangLivestream
The exceptionally talented young mountain bike rider Vali Höll shows you round her local mountain before heading down the World Cup track. Action and adrenaline guaranteed!
17:40 – 18:00 CESTA Sublime Concert Experience with the Schönbrunn Palace OrchestraLivestream
From the Schönbrunn Orangery in Vienna to your home: in this audible treat, the orchestra plays from its repertoire, accompanied by a light show and images from the palace’s magnificent halls.
18:00 – 18:20 CESTClosing SessionLivestream
Florian Größwang, Head of Partner Management at the Austrian National Tourist Office, thanks participants for joining today’s virtual event, and gives an overview of what’s yet to come.

Contact Us

As international buyer, journalist or blogger please direct any inquiries to your local market manager:

 

As press and media representative from Austria, please reach out to

Amira Badi
Phone: 01 588 66 – 365
E-Mail: amira.badi@austria.info

 

As exhibitor of atb.virtual.2020, please reach out to

Sabine Schmid
Phone: 01 588 66 – 212
E-Mail: sabine.schmid@austria.info

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